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your school district
Guide 5 minutes
Quiz: How good is your customer service?
Today’s parents and teachers have Amazon-level expectations, making customer service in schools more crucial than ever. Take this short, 5-question...
Parent and child walking into entrance of school
Guide
Q3 2023 National Report on Customer Service in Schools
As K-12 education continues to evolve, many school districts have overlooked and fallen out of pace with the needs of their communities — resulting...
webinar replay
Webinar Replay 00:25:56
Why Your District’s Families Are Frustrated With Your Customer Service
In this webinar, K12 Insight discusses the findings from the National Report on Customer Service in Schools. You’ll learn how customer service impa...
customer service in schools
Guide
Q1 2023 National Report on Customer Service in Schools
K12 Insight’s National Report on Customer Service in Schools explores the reasons parents reach out to their school or district and their ability t...
District's Families
Webinar Replay 00:27:08
Understanding District Families through NPS: A 30-Minute Webinar
In this webinar, co-hosted with the Association of California School Administrators (ACSA), K12 Insight shares findings from the National Report on...
header horizon
Webinar Replay
Unlocking the Secrets NPS Tells You About Your District’s Families
In this webinar, K12 Insight discusses the findings from the National Report on the Impact of Parent Satisfaction on School Districts. You'll learn...
Parent Satisfaction
Guide
National report on Parent Satisfaction's impact on districts.
K12 Insight’s report published in November 2022 examines the connection between parent satisfaction, communication quality, and the likelihood of a...
Parent School Trust
Guide
National Report on Parent-School Trust and Engagement
K12 Insight’s inaugural National Report on Parent-School Trust and Engagement analyzes the correlation between school customer service and parent e...
Smiling father and daughter looking at laptop
Guide
Build an Engaging Social Media Strategy in Your School District
Social media has changed how people communicate — and how they expect a response online. This workbook will help you plan, create, implement, and e...
Crisis Communications
Guide
The Complete Guide for School Crisis Communications
Mental health concerns. Violence. Misinformation. These topics are difficult to navigate — but our team of experts has a guide to get you through i...
chatbot technology
Guide
The Wise of the Machines: The promise of chatbot technology
As competition increases, it’s critical for school districts to prioritize customer service to better engage families and create opportunities for ...

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Success Stories
Read case studies and feature stories to learn how school districts across the country have partnered with K12 Insight to build trust capital, improve family and community engagement, generate public support for key initiatives, and foster a positive school environment.
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